シラバス参照

授業情報/Course information

科目一覧へ戻る 2022/04/06 現在

科目名/Subject グローカルマネジメント入門
担当教員(所属)/Instructor 猪口 純路 (商学研究科)
授業科目区分/Category 昼間コース 学科別専門科目
開講学期/Semester 2022年度/Academic Year  後期/Fall Semester
開講曜限/Class period 火/Tue 5
対象所属/Eligible Faculty 商学部/Faculty of Commerce
配当年次/Years 1年 , 2年 , 3年 , 4年
単位数/Credits 2
研究室番号/Office
オフィスアワー/Office hours
更新日/Date of renewal 2022/02/28
授業の目的・方法
/Course Objectives and method
The objective of this course is to assist students in developing abilities they will need to analyze business case studies that concern management and marketing strategy issues from a glocal point of view.
  The course uses interactive and practical case methods in order to teach students to think analytically, creatively, and cooperatively.
  Class members are divided up into small groups who discuss issues that pertain to each case. Each group frames its analysis and strategy and makes a presentation to the group at large.
達成目標
/Course Goals
The main objectives of this course are to improve the student’s ability in the following ways:
・Analyze a variety of business problems logically.
・Communicate cooperatively with other group members.
・Develop appropriate solutions (strategies) to solve the problems.
・Organize and present ideas effectively.
授業内容
/Course contents
Different instructors will focus on different types of business disciplines and perspectives such as marketing, strategy, organizational issues, and other topics.
  Instructors guide students through these case analyses, ask questions, and present issues relevant to the case.
Different instructors may approach cases differently.
 A tentative schedule of the course is as follows.
1. Introduction
2. Glocal Management: Marketing
3. Glocal Management: Marketing
4. Glocal Management: Marketing
5. Glocal Management: Strategy
6. Glocal Management: Strategy
7. Glocal Management: Strategy
8. Glocal Management: Management
9. Glocal Management: Management
10. Glocal Management: Management
11. Glocal Management: Marketing
12. Glocal Management: Marketing
13. Glocal Management: Marketing
14: Glocal Management: Strategy
15. Glocal Management: Strategy
事前学修・事後学修
/Preparation and
review lesson
In weeks that follow instructors will provide students with case materials in advance of group discussions.
  It is absolutely necessary that students carefully read materials prior to performing group work. Any student who registers for this class agrees to have the discipline to read the material in advance – This is an absolute requirement.
使用教材
/Teaching materials
Printed materials for each case will be provided at least one week in advance of group discussions.
  Students may also be asked to perform supplemental research on the Internet.
  Instructors will provide guidance.
成績評価の方法
/Grading
Class participation : 30%
Case presentation : 30%
Case study report  : 40%
成績評価の基準
/Grading Criteria
100−90   Outstanding

89−80  Very good

79−70  Good

69−60  Satisfactory

59 − 0  Fail
実務経験者による授業
/Courses conducted by the
ones with practical
experiences
該当しない

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